david for web

David Ezra


Starting with his experience in the Health and Fitness industry, Internet Marketing and Banking, Mr. Ezra saw an opportunity to harness his love of dogs with a need in the marketplace.  Watching members at his health club run on treadmills, David envisioned his German shepherd exercising on a treadmill as well. After spending several days trying to find a high quality product at a fair price, that was also portable and contained the proper stride length for a dog, he found that it did not exist. With two years of design, testing and production, David leveraged his many years of business experience, and with his business partner Yaniv Rosenberg, launched the dogPACERdog treadmill.

David Ezra has been featured in some of the world's top media sources including The New York Times, Miami Herald, The Wall Street Journal, Las Vegas Review Journal, FOX-TV and ABC-TV, and In Business Las Vegas' Who's Who in Southern Nevada. Mr. Ezra has the ability to draw on his past experience as the CEO/President of Prudential Americana's High Rise division, as well as the CEO/President of Vegas.com, LA.com and Hawaii.com to give a unique approach to sales and marketing. His innovative thinking and entrepreneurial background, combined with his commitment to customer satisfaction is shown in his past successes and current projects.

It all started with an idea!

Let the journey begin!

Lots, lots, and lots of testing!

The dogPACER™ has arrived!

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Yaniv Rosenberg


Serving in the Special Forces for six years and earning the rank of Captain, Yaniv Rosenberg is excited to bring his broad experience in Operational Management and Consulting to dogPACERdog treadmill.  Traveling extensively after completing active duty, Mr. Rosenberg developed unique insight in Global Entrepreneurship and has brought to fruition successful projects in multiple markets worldwide across a broad array of industries, including personal health and fitness, skilled in manufacturing and technological services.

A firm believer in "Healthy Body, Healthy Mind, Healthy Living", Yaniv stresses the importance of staying fit for both pet and owner.  As a businessman constantly on the go Yaniv immediately realized the significance of dogPACERdog treadmill as an indispensable aid to help today's busy professionals keep their beloved canines in peak form when unable to give them the exercise they need to stay healthy.  Since his initial collaboration with David, Yaniv has overseen production and focused on ensuring that dogPACERdog treadmill remains the highest quality and affordable dog treadmill on the market.

bella for web


CCO (Chief Canine Officer)
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Bella joined the dogPACER dog treadmill team in 2010 and it was apparent from the beginning that she was the ultimate team player.  Bella's insight into the needs and desires of our users has been invaluable in the success of our organization. Bella loves working at dogPACER™ dog treadmill and has passed up other opportunities (modeling gigs) to work in a place that she loves.




dogPACER Team



Daria Artsybasheva

dogPACER Creative Director

Daria learned the value of great design at an early age. She has been adding her creative flair to a wide variety of graphic and photography projects for as long as she can remember.  Originally from Russia, Daria relocated to the United States where she graduated from the University of Nevada, Las Vegas (UNLV) with a BFA in Graphic Design.

Daria is now responsible for creating and managing a wide variety of advertising and interactive content, web design, dogPACER corporate identity and product photography. In addition to supervisory and management functions like training, hiring and evaluating creative staff, Daria interacts with other company departments to maintain communication and client satisfaction. Along with account executives, Daria plans and implements budgets to ensure both quality and efficiency, and establish schedules on short- and long-term projects.


 Caro and Romeo

Caroline Golon

dogPACER PR Manager

From helping dogPACER dog treadmill reach new consumers to writing articles for leading pet outlets to advocating for pets in need, High Paw Media founder Caroline Golon has her paws in everything pet.

Caroline’s work has been featured in USA Today, Peoplepets.com, The New York Times, The Associated Press, Animal Wellness, Cat Fancy, Woman’s World, ABCNews.com, Marketwatch and more.


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Geralynn Cada

dogPACER Certified Trainer

Geralynn Cada has over thirty five years of dog and pet training experience. She is a member of APDT and an AKC CGC Evaluator. Her passion brings harmony and understanding to pets and their owners through positive energy and insight. Her expertise is sought after, and she has been featured on NBC, ABC and FOX television news stations and in articles in the LA Times and Las Vegas Review Journal newspapers.

She has been adopted by Chip Shot and CC, two Bichon Frise dogs, and they currently live in sunny Nevada.


 Todd 6 of 7 Todd Piechowski

dogPACER Operations Manager

Owner of a Rhodesian Ridgeback, Todd is thrilled to be working for a company that not only helps dogs improve their health but also allows him to apply his diverse training and experience to their operations.

 After beginning his career in the nonprofit sector as a Housing Specialist, Todd completed his Master's degree in Public Administration at Texas State University, focusing his studies on social entrepreneurship, using business practices to bring about social change.  After graduating, he further refined his skills by writing grants for an organization providing housing to impoverished women in the rural areas of Peru and working for Clark County of Nevada’s Parent Education Program.  Todd has also started two successful small businesses; the first assisted students in reaching their academic and professional goals through tutoring and mentorship and the second imports, brands and sells traditional and cultural items on an ecommerce website.  With his wide variety of experiences, Todd is now responsible for managing business development and operations as dogPACER continues to grow.


 Nicole-for-web-1-of-1 Nicole Reihl

dogPACER Social Media Manager

Nicole Reihl is our Social Media Manager. Hailing from Boston, MA she has lived in Las Vegas since 2008. Nicole holds a Masters degree in Internet Marketing. While earning her Masters degree Nicole launched a company, where she managed social for clients in the entertainment, retail and furnishings industries. At the beginning of her career, Nicole worked in a technical role for a major ad agency in Boston called Arnold Worldwide. During that time she also worked on a part-time basis for a well-known word-of-mouth marketing firm called BzzAgent and became involved with the Word-of-Mouth Marketing Association (WOMMA). She most recently worked in a social media role at one of the world's largest 5-Diamond Resort-Hotel-Casinos on the Las Vegas Strip.

Nicole loves to use digital technologies to connect the dots and bring people together.

She loves her English Bulldog Monte and has taught him how to run on the dogPACER! He LOVES it!:)